THE PITCH GAMES

THE SUSTAINABILITY EDITION

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Choose your startup

About The Pitch GamesThe Pitch Games is an interactive entrepreneurial experience that transforms startup pitching into a dynamic and engaging game. Participants take on real-world challenges, refine their ideas, and compete in front of peers, mentors, investors, and industry experts in a format designed to foster creativity, collaboration, and entrepreneurial thinking.Over time, The Pitch Games has proven to be a highly successful format, attracting strong participant engagement and positive feedback from both founders and audiences. The concept was featured at Green Transition Forum 6.0, where it was delivered in collaboration with SpaceCrowd, the demo investing platform of the Bulgarian Stock Exchange. By combining elements of startup pitching, simulation, and friendly competition, The Pitch Games offers a memorable and impactful way to inspire the next generation of innovators.Whether integrated into conferences, universities, accelerator programs, or corporate events, The Pitch Games creates an environment where ideas are tested, communication skills are sharpened, and entrepreneurship becomes accessible, exciting, and fun. Participants are also encouraged to think critically about some of today's most important trends and challenges, including sustainability, artificial intelligence, and emerging technologies, and to explore how innovative business ideas can contribute to a more resilient and forward-looking society.

The Pitch Games x LexStudio's Masterclass "Law for Young Entrepreneurs"The Pitch Games was also successfully hosted as part of LexStudio's Masterclass "Law for Young Entrepreneurs." The masterclass aimed to equip aspiring founders with a solid understanding of the legal fundamentals of starting and running a business, while The Pitch Games complemented the program by providing an interactive and gamified introduction to entrepreneurship, startup pitching, and investment.

The Pitch Games in Schools and UniversitiesThe Pitch Games has also been successfully implemented in schools and universities, where it serves as an engaging icebreaker and an introduction to the world of entrepreneurship. By turning startup creation and investment into a game, participants quickly overcome initial hesitation, build confidence, and become more comfortable expressing their ideas in front of others. The format helps students develop one of the most valuable skills in business and life—effective communication. Through pitching, presenting, negotiating, and answering questions, participants learn to structure their thoughts, speak with confidence, think creatively, and work collaboratively in teams. Beyond entrepreneurship, The Pitch Games fosters critical thinking, problem-solving, leadership, and public speaking skills, while encouraging students to step outside their comfort zones and discover that sharing ideas can be both rewarding and enjoyable.

🌱 The Pitch Games, Sustainability Edition - Rules
1. Introduction (Host – 2 minutes)The host briefly explains the rules:
Two contestants compete against each other.
Each contestant receives a description of a funny sustainable startup idea.
They have a short time to prepare a startup pitch.
The audience decides the winner by raising their hands. Laughs and giggles from the audience count for bonus points.
Buzzword bonus points: If contestants use words like: AI, blockchain, net zero, circular economy, ESG reports.
The host also reminds the audience that humor and creativity are encouraged.⏱️ 2. Idea Reveal (1 minute)Each contestant receives a card with a startup description. They see the idea for the first time. The idea description is also presented to the audience on a screen. Both the audience and the competitors know the full details about the idea.🧠 3. Preparation Time (3 minutes)Contestants have 3 minutes to prepare their pitch.Their pitch should include the key elements of a startup pitch:
The Problem – What climate or sustainability issue exists?
The Solution – How does the startup/innovation fix the issue?
How It Works – Product/app/program explanation.
Market or Users – Who would use this? Who is the target audience?
Impact – Environmental or climate benefits.
The Ask – What are you searching for - funding, team members, consultations?The host encourages the competitors to be creative, dramatic, and funny.🎤 4. Pitch Round (4 minutes)Each contestant delivers a 2-minute pitch.They can:improvise
act like a startup founder
exaggerate the innovation
interact with the audience - ask rhetorical questions, use hooks, jokes etc.The goal is to make the idea sound like the next billion-euro climate startup.👨🏼‍💼5. Investor Questions (2 minutes)After the pitch, the host may ask questions like:
“Will this solution reduce the number of climate conferences or create more?”
“How soon after raising funding do you plan to move to Lisbon?”🧑‍⚖️ 6. Audience Voting (1 minute)The host asks the audience:
“Who believes Startup A will save the planet?”Audience raises hands.Then:
“Who believes Startup B will save the planet?”Audience raises hands again.The host visually compares the hands and announces the winner. If it seems like a tie, the competitor who got the most laughs and giggles wins.🏆 7. Winner AnnouncementThe winner gets:applause
a small symbolic prizeâť—8. The Most Important Rule for the Competition:
Have fun! :)

Carbon Karma
An app that tracks your carbon footprint in real time — and publicly shames you.- Took a 7-minute hot shower? Your friends get a notification.
- Ordered fast fashion? You receive negative reviews.
- Offset your emissions? You unlock “Eco Influencer” status.Premium features: It automatically posts “I chose the train” selfies on LinkedIn.
Tagline: Saving the planet through peer pressure.

Balkan Sustainability Course
A platform where grandmothers teach Gen Z how to:
Preserve food
Repair clothes
Cook without wasting anything
Say “we don’t throw that away, we reuse it”Impact metric: CO₂ reduced through traditional Balkan common sense.
Tagline: Circular economy, Balkan style.

COâ‚‚nscience
A wearable device that shocks you with electricity when:
You buy water in a plastic bottle.
You throw food away.
You drive to the cinema instead of walking.Mild, educational electricity.
Tagline: Behavioral economics meets mild discomfort.

The Climate Confession Booth
A portable booth at events where people confess:
“I still use plastic bags.”
“I don’t understand carbon markets.”
“I flew for a 2-day trip.”
After confession → they receive a personalized green action plan.
Tagline: Forgive yourself. Reduce emissions.

Re-Gret
A circular economy regret marketplace.
Bought something useless online?
Upload it to Re-Gret.
Premium tier: “Impulse Protection Mode” — blocks late-night shopping.
Tagline: Turning consumer mistakes into circular miracles.

BikeLane VR
A VR headset for city planners and politicians.
It simulates:
traffic
pollution
angry cyclists
The simulation ends only after they build enough bike lanes.
Tagline: Empathy-powered urban planning.

The “Walk It Off” Delivery Service
If your food delivery distance is under 3 km, the app refuses to deliver.
Instead it says:
“You can walk. We believe in you.”Premium version includes motivational voice messages.
Tagline: Sustainable laziness reduction.

Sustainability Policy Translator
An AI tool that translates climate policy language into normal human language.
Example:
Policy:
“Accelerating decarbonization pathways through multi-stakeholder alignment.”
Translation:
“We should probably use less fossil fuels.”
Tagline: Finally understandable sustainability.